- FIVE AMOWNER/CONSULTANTJanuary 2022 - Today (3 years and 2 months)Copenhagen, DenmarkI acted as a consultant for several startup companies with responsibility for strategic partnership building and development of CRM systems. My responsibilities includedbuilding marketing and sales pipelines, monitoring key fi gures (CLV, CAC, ARPU, MRR,ARR and churn), and automating onboarding, retention and winback processes basedon data-driven decisions.
- SumoTech I/SPRODUCT MARKETING MANAGERJanuary 2019 - January 2022 (3 years)Aarhus, DenmarkIn my role as product manager, I was part of the management with responsibility forboth operational tasks and strategic initiatives. I was responsible for competitor andmarket analyses, segmentation, product development and pricing. I was responsiblefor a team that I led and motivated to achieve our goals.Resultat: Implemented a full SaaS subscription model which resulted in a stronger business structure and increased customer loyalty.
- TDC ErhvervSENIOR COMMERCIAL MANAGERJanuary 2016 - January 2019 (3 years)Copenhagen, DenmarkIn this role, I had end-to-end responsibility for product off erings for the SMB segment.I developed roadmaps, go-to-market strategies, optimized product packages andbundles, and prepared business cases. I collaborated with cross-functional teams suchas product, sales, marketing, customer service, legal and fi nance to optimize sales andsecure shared business goals.
- HD INNOVATION MANAGEMENTCopenhagen Business School2018HD INNOVATION MANAGEMENT
- TDC2014TDC
- MARKEDSFØRINGS ØKONOM (MAK)Nielsbrock copenhagen business2013MARKEDSFØRINGS ØKONOM (MAK)
- SCHOOL2005