- Betway GroupSenior Product Designer (UX/UI)SPORTSNovember 2017 - Today (7 years and 5 months)London, UK• Introduced and evolved a component-driven design system, offering the business scalability and fast delivery.• Produced high quality design solutions through user research and discovery, market, and competitor analysis, low-fi and high-fi wireframes, concepting and prototyping, scenario and journey mapping and usability testing.• Collaborated with designers and product owners to promote consistency and efficiency in design outputs across all our brands, products and services, prioritising usability, accessibility and optimisation.• Participated in regular design reviews, providing constructive feedback to peers, and contributing to a collaborative and innovative team culture.• Mentored junior / midweight designers towards a user-centric design thinking approach.• UX/UI design of the Group corporate website.• Redesigned the Welcome page, Promotions page and the Verification process providing UX/UI solutions.• Designed new features for the Sports App.
- Wipro DigitalSenior UX/UI DesignerTECHJuly 2017 - November 2017 (4 months)London, UK• Worked closely with product managers and engineers to ship new features.• Participated in and lead ideation workshops with cross-functional teams.• Brought a user-centred approach to product development, ensuring that the user experience is at the forefront of all decisions.• Ensured that the user interface designs followed the best practice, usability and accessibility standards.
- ICSA Software International acquired by DiligentSenior Product Designer (UX/UI)TECHSeptember 2015 - January 2017 (1 year and 4 months)London, UK• Collaborated with product managers, engineers, other designers and stakeholders to deliver end-to-end product design and experiences.• Utilised and created journey maps, storyboards, wireframes, interactions, prototypes, design specifications to developed end-to-end user flows.• Defined relevant User Experience metrics for the product area and measure their performance over time, analysing customer pain points and proactively suggesting improvements to move the experience forward.• Mentored junior designers towards a user-centric design thinking approach.• UX/UI design for the Blueprint OneWorld and BoardPad website.• Redesigned the UX/UI of the Blueprint OneWorld entity management software platform, used by clients from various industries, such as Apple, HSBC, BMW, M&S, ITV and others.• UX/UI design of the BoardPad App.
- Bachelor's degree, Computer Graphics & Web Publishing DesignAKTO college2005Bachelor's degree, Computer Graphics & Web Publishing Design
- Course, Service Design and Innovation IntensiveUniversity of the Arts London2019Course, Service Design and Innovation Intensive
- Course, UX Design: How to do it RightThe School of UX2018Course, UX Design: How to do it Right
- Course, Responsive Web DesignThe Web Design Academy2015Course, Responsive Web Design
- Course, Visual communication and creative expressionAKTO college2004Course, Visual communication and creative expression