About Kevin
Como un experimentado digital y social media manager, con un background de más de 12 años con un un enfoque en Facebook, Instagram, Linkedin y X, estoy listo para que trabajemos en la estrategia de visibilidad de tu marca, producto o servicio, a través de la publicidad en redes sociales y Google, y la creación de contenido atractivo para tus redes sociales.
Mi historial incluye la gestión exitosa de campañas en empresas como Ford y MetrovÃas/Emova (con más de 4.100 empleados), ayudándolas a alcanzar y superar sus objetivos. Soy competente en la creación de reportes y el manejo de herramientas digitales incluyendo la inteligencia artificial. Mi compromiso es que todo lo que hagamos este alineado con tu identidad de marca y objetivos. Soy fluido en inglés.
Te invito a explorar mi portafolio y las recomendaciones de colegas en mi perfil de Linkedin para tener una visión más completa de mi trayectoria y contribuciones.
Spanish
Native or bilingual
Remote only
Primarily works remotely
Experience
- MetroviasSocial Media ManagerFebruary 2018 - June 2023 (5 years and 4 months)Buenos Aires, Argentinaâ–ª Defined and implemented the communication strategy for all digital channels;â–ª Executed and optimized advertising campaigns on social media and Google;â–ª Prepared and delivered performance reports, conducting social media analytics;â–ª Managed the online community, engaging in Community Management;â–ª Initiated the establishment of new social media platforms, and analyzed and executed content marketing strategies;â–ª : Successfully launched a new brand campaign. Generated over 12 million impressions. Achieved a 600% increase in interaction, engagement, traffic, and followers on social media.
- Ford ArgentinaSocial Media StrategistAugust 2015 - February 2018 (2 years and 6 months)Buenos Aires, Argentina▪ Designing and implementing digital communication and social media strategy.▪ Creating and developing content for Facebook, Instagram, YouTube, and the website.▪ Generating weekly and monthly reports, analyzing, cross-referencing, and interpreting metrics and data from measurement tools to uncover new insights into user behavior and brand performance.▪Strategically managing and distributing advertising on social media platforms.▪ Initiating and strengthening lasting relationships with models, athletes, and influencers to enhance brand development.▪ Collaborating with the marketing department on digital communication initiatives aimed at increasing each auto brand's market share. ◉▪To position Ford's digital channels as the #1 in terms of traffic, followers, interactions, and engagement in the local automotive industry.▪ Ford Argentina achieved the second-best reputation among local automotive companies for three consecutive years, according to the rankings published in Revista Apertura during each period.
- Illuminati LabSocial Media AnalystJune 2014 - June 2015 (1 year)Buenos Aires, Argentinaâ–ª Proposing, developing, and promoting digital marketing initiatives that serve as the bridge between the brand and its audience, including the potential customer base.â–ª Building, managing, and overseeing the online community surrounding the brand on the internet, cultivating stable and lasting relationships with the target audience.â–ª Establishing and managing digital communication channels tailored to the brand's needs, including blogs, Facebook, Twitter, and YouTube.
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Education
- Master's degree - Corporate Communication ManagementUniversidad Austral, Buenos Aires2017Master's degree - Corporate Communication Management
- Bachelor of Arts in CommunicationUniversidad Sergio Arboleda2008Bachelor of Social and digital Communication