Skill set (14)
Katy in a few words
Katy is a Senior Designer and Art Director with more than twelve years of hands-on experience.
She has collaborated with top-tier brands, both large and small, including The Queen's Green Canopy, The Economist Group, Google, and Oxford University Press, creating elegant, memorable solutions that satisfy client needs and constraints.
Katy's mission is to unleash the power of impactful ideas by striking a balance between research-led analysis and aesthetic flair. She has supported emerging talent by serving as a judge for D&AD and sharing her expertise in multilingual typography with W3C initiatives.
Experience
- Squarepeg CoFounder / Art DirectorFebruary 2011 - Today (14 years and 2 months)Oxford, UKClients include: Google Fonts, The Economist Group, Stephen Spender Trust, Public Health England, NESTA, Modern Poetry in Translation, Riverford Foods, St. Bride Library and many more.• Working across print and digital production incl. branding, editorial, UX, UI, web, typeface, advertising, wayfinding, app and information design.• Ideating projects in conjunction with external stakeholders, production teams and talent, advocating for customer needs and data-driven results.• Conceptualising creative ideas, leading the end-to-end design workflow, to ensure processes run smoothly, stay on-budget, and that finished work meets stakeholder expectations.
- Oxford University PressFonts Specialist (Senior Designer)March 2015 - September 2018 (3 years and 6 months)Oxford, UKActing as Fonts Specialist to manage costs, risks and complexity of fonts assets for 4 locations in the Global Academic division: New York, Oxford, Toronto and Delhi with 1,800 in-house stakeholders as well as third party supplier management.• Led rollout of Global Fonts Policy, that provides a foundation for font management across 23 locations, and 4 divisions worldwide.• Developed and presented fonts training curriculum, mandatory for editorial, production, and design staff. Over 75% approval rating.• Implemented fonts license adherence mechanism that successfully assured 100% compliance in third-party typesetting.• Supported editorial content needs with expert knowledge of multilingual, ancient language and scientific type requirements
- Doha Film InstituteSenior DesignerOctober 2014 - March 2015 (5 months)Doha, QatarContracted to rollout design of bilingual (Arabic-English) festival events in the Middle-East across advertising, wayfinding, venue branding and editorial.
Recommendations
Education
- Master of ArtsThe University of Reading2014Master of Arts (MA), Typeface Design
- Professional Diploma (PD), User Experience DesignGlasgow Caledonian University2020Professional Diploma (PD), User Experience Design
- Bachelor of ArtsThe University of Reading2012Bachelor of Arts (BA), Graphic Communication
- Advanced Level (A-level), Mathematics (A), Art (A), History (A), French (B)THURSTON COMMUNITY COLLEGE2006Advanced Level (A-level), Mathematics (A), Art (A), History (A), French (B)