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Julie Jølsen Content Creator | Digital marketing | UGC | SoMe JJ

Julie Jølsen

Content Creator | Digital marketing | UGC | SoMe
  • Suggested rate
    €300 / day
  • Experience3-7 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Julie's quote.
Location and workplace preferences
Location
Copenhagen, Denmark
Remote only
Primarily works remotely
Verifications

Freelancer code of conduct signed

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Verified email
Languages
Check out languages spoken by Julie
Categories
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Skill set
Industry fields of expertise
E-commerce
Fashion and Cosmetics
Food and Beverage
Luxury Goods
Leisure, Recreation, and Entertainment
Julie in a few words
Hi, I’m Julie, a creative marketer with over 5 years of experience in digital marketing, branding and content creation. In essence, bringing brands to life through powerful visuals, engaging content, and strategic marketing. I’ve had the opportunity to work across various industries—from luxury goods to tourism and e-commerce, the start-up scene and established companies—always driven by the desire to create something meaningful.

Whether you need social media strategy, stunning product photography, or captivating brand storytelling, I’m here to help you connect with your audience and grow your brand.

Let’s collaborate and create something amazing together!
Experience
  • Investment Watches
    Brand & Marketing Manager
    October 2022 - March 2024 (1 year and 5 months)
    Copenhagen, Denmark

    o Responsible for developing and executing the brand and marketing strategy for a luxury watch scale-up, aiming to become a leading fintech and investment platform in the luxury watch industry.
    o Collaborated with the e-commerce team to successfully launch the website within two months, overseeing all brand and digital marketing efforts.
    o Created the brand's visual identity together with E-commerce, ensuring consistency across all online and offline platforms.
    o Set up and managed Mailchimp for newsletters, including designing templates, creating content, and handling campaign distribution.
    o Developed and implemented a comprehensive SoMe (social media) strategy, including content creation, reels, product photography, and influencer outreach.
    o Managed paid advertising through Google Ads and Facebook Business Manager, optimizing campaigns to maximize ROI and brand awareness.
    o Led the creation of an in-house photography studio, managing equipment orders and executing product photoshoots for e-commerce and social media.
    o Handled certain administrative tasks, including ordering office supplies, managing merchandise, and part of planning company events.
    o Organized influencer partnerships, contacting potential influencers to expand brand visibility and reach.
    o Contributed to offline marketing efforts, such as overseeing event planning, window film installation, and branding for office spaces including wall colors, furniture etc.
  • Slowburn Brewing Co-op
    Marketing Consultant
    April 2022 - July 2022 (3 months)
    København, HS, Denmark
    A short-term project for a local microbrewery.
    o Designed and launched a new website using Shopify, optimizing it with engaging content and high-quality visuals to enhance the user experience.
    o Conducted product photoshoots for use across e-commerce and social media platforms, aligning visual content with the brand's identity.
    o Attended local brewing events to capture photography for social media, gaining valuable insight into the local craft beer scene and strengthening brand storytelling.
    o Designed an online event banner that matched their visual profile to promote upcoming events, boosting event visibility through digital channels.
    o Provided strategic and creative recommendations for future social media and marketing efforts to enhance their brand, focusing on audience engagement and growth.
  • VisitDenmark
    Content manager
    February 2021 - January 2022 (11 months)
    Copenhagen, HS, Denmark

    o Strengthened VisitDenmark's presence and Denmark as a tourist destination in the Norwegian market by creating engaging and creative content for online campaigns, editorial material, TVC, social media, websites, and newsletters.
    o Developed and executed digital campaign concepts and content in collaboration with the creative team and market offices in Stockholm and Oslo, and collaboration for cross-national campaigns with the other 5 markets.
    o Ensured synergy between press activities and campaigns, aligning local and cross-national efforts for cohesive brand messaging.
    o Ongoing SEO optimization efforts for the Norwegian websites, improving search visibility and website performance.
    o Regularly tested and optimized content to meet digital KPIs across platforms, ensuring continuous improvement of engagement and performance.
    o Managed content and ad performance evaluations to refine strategies and maximize campaign success.
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Education
  • Master's degree, Brand and Communication Management
    Copenhagen Business School
    2016
    Master's degree, Brand and Communication Management
  • Bachelor of Management
    Handelshøyskolen BI
    2013
    Bachelor's degree, Marketing management
  • Exchange program, Marketing
    University of Macau, China
    2012
    Exchange program, Marketing
  • Gateway College, Marketing, English Business, Fashion
    Metropolitan College of New York
    2009
    Gateway College, Marketing, English Business, Fashion
  • Videregående skole, Allmennfag
    Røyken Videregående Skole
    2008
    Videregående skole, Allmennfag