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Gideon Lyons

FMCG/Food and Beverage Specialist

Can work in or around London

  • 51.5085
  • -0.12574
  • Suggested rate €556 / day
  • Experience 7+ years
  • Response rate 100%
  • Response time 1 hour
Propose a project The project will begin once you accept Gideon's quote.

Part-time, 3 days per week

Propose a project The project will begin once you accept Gideon's quote.

Location and workplace preferences

Location
London, United Kingdom
Can work onsite in your office in
  • around London and 10km

Preferences

Project length
  • ≤ 1 month
  • Between 1-3 months
  • Between 3-6 months
  • ≥ 6 months
Business sector
Would prefer:
  • E-commerce
  • Agriculture
  • Hospitality
  • Luxury Goods
  • Fashion & Cosmetics
+4 autres
Would prefer to avoid:
  • Energy & Utilities
  • Education & E-learning
  • Mechanical Engineering
  • Medical
  • Nano-technology
Company size
  • 2-10 people
  • 11 - 49 people
  • 50 - 249 people

Verifications

Freelancer code of conduct signed
Read the Malt code of conduct

Verified email

Languages

  • English

    Native or bilingual

Categories

Skills (22)

Gideon in a few words

If you're looking for an experienced marketing manager for your consumer goods or food brand, I'm your man! Over the last six years, I have specialized my primary marketing services for FMCG brands and the food and beverage industry. Being a bit of a 'foody' and having a love for the creative nature of food and drink, I go the extra mile to get the job done.

My dedicated and comprehensive primary marketing management services focus on growth and revenue for your business
1. Social Selling/Social Media
2. Facebook and Google Ads
3. Conversion Rate Optimization

Additionally, I can provide other marketing services to support your company's growth.

1. SEO and content
2. Email Marketing
3. Omni-channel marketing strategies
4. Affiliate and partnerships marketing
5. Online and offline integration

Experience

Markinly

Marketing Director @ Markinly  - As a freelancer

January 2015 - Today (7 years7 years and 6 months)

Markinly

Amazon Ecommerce Marketing Manager @ Rumplers  - As a freelancer

January 2020 - Today (2 years2 years and 6 months)

Manage day to day digital marketing for DTC Amazon Sales >Listing Management >Paid Traffic Campaigns > Social Media Organic Traffic >Marketing and Sales Strategies

Markinly

Marketing Director @ Lovery  - As a freelancer

November 2019 - Today (2 years2 years and 8 months)

Manage day to day digital marketing and strategy development >Google Paid Campaigns >Google SERP > Facebook Paid Campaigns >SEO Analysis - incl. - Content, Website, technical SEO Management >Email Campaigns (Klaviyo)

Markinly

Mentor and Course Contributor @ OpenClassrooms  - As a freelancer

September 2019 - Today (2 years2 years and 10 months)

I mentor students on Product Management, Project Management and Digital Marketing. I also contribute as a co-author alongside course managers and industry experts.

Markinly

Marketing Manager @ StageOne  - As a freelancer

January 2019 - January 2021 (2 years2 years)

Manage day to day digital marketing and develop strategy and campaigns. >Google Paid Traffic Campaigns - Search, Display and Shopping >Facebook Ads - Facebook Ads Funnel and Commerce Management >SEO >Industry Social Platforms

Markinly

Marketing Director @ Gilis Goodies  - As a freelancer

August 2019 - January 2020 (5 months)

Markinly

Marketing Manager @ Shopstreet

San Francisco Bay Area

June 2019 - September 2019 (3 months)

ShopStreet was a new search engine for the best wellness brands and products. It allowed shoppers interested in finding brands that shared similar values. >Brand outreach and onboarding. >Content strategy >Social media >Facebook ad management

Markinly

Digital Marketing Specialist for Compuskills  - As a freelancer

January 2018 - May 2019 (1 year1 year and 4 months)

Digital Marketing Course Creation

Markinly

Marketing Consultant for Yeshivah Learning Experience  - As a freelancer

January 2019 - March 2019 (2 months)

> Optimizing the User experience online and offline. > Fundraising Pitch Deck > Sales Collateral

Markinly

Digital Marketing Manager for OneFamily  - As a freelancer

January 2019 - January 2019

> Facebook Management > Web Development/Optimization

Markinly

Marketing Consultant for Outsoucing company (startup)

Jerusalem Area, Israel

January 2018 - January 2019 (1 year1 year)

>Marketing Strategy >Marketing Planning

Markinly

Marketing Manager and Marketing Consultant - Stephanos Dance Company  - As a freelancer

Jerusalem Area, Israel

January 2017 - January 2018 (1 year1 year)

>Content calendar >Facebook PPC ads >Content training >Website Optimization

Datacrushers

Marketing Director

January 2016 - January 2017 (1 year1 year)

>Company/ Website Rebrand >Content Calendar > Content creation > Social Media Management - Facebook, LinkedIn, Twitter > Conference Strategies - Magento Las Vegas Conference - Pre-Conference outreach, Post-conference follow-ups

Markinly

Marketing Specialist for IOT company (Startup)  - As a freelancer

Jerusalem/London/Hungry

January 2013 - January 2015 (2 years2 years)

Comprehensive Marketing plan including: > SWOT analysis > User profiles and User cases > Market Research > Pricing > Social channels > B2B > Conference Strategies > Budgeting > PPC > B2B > B2C > Managed a team of five

Datovo

Marketing Director

January 2013 - January 2015 (2 years2 years)

> Market research > Product/Market Fit > User Cases > Marketing Strategy > Content creation > Marketing campaigns

Markinly

Marketing and Business Consultant - Audiophile hardware

Jerusalem Area, Israel

January 2013 - January 2015 (2 years2 years)

Adrecom

Marketing Manager

January 2011 - January 2013 (2 years2 years)

Clients - > Facebook ad campaigns > Social media marketing and management > Account management > Content as part of their content calendar > SEO Internal > Company Blog > Reporting > Company owned Banking Blog > Company owned Affiliate website magazine

New Edge Media Ltd.

Marketing Manager

January 2009 - January 2011 (2 years2 years)

> Social Media > Amazon account management > E-commerce onboarding > eBay account management

Freshli

Marketing Associate

January 2006 - April 2008 (2 years2 years and 3 months)

> Direct marketing > PPC ads Facebook and Google Ad network > Web optimization

Education