May 2022 - Today (2 years and 5 months)
Manchester, England, United Kingdom
Day to day management of worldwide paid marketing for the websites Country Attire, Surfdome and Blackleaf.
• Day to day management of large-scale Google ad accounts including creating search, shopping, Pmax, and display campaigns.
• Keyword research and testing of campaigns
• Day to day management of large-scale Microsoft ad accounts including search and shopping campaigns.
• Creating paid social ads across both Facebook and Instagram.
• Tasks included creating and expanding ad accounts, managing spend to meet company targets, analysing data to spot trends and opportunities, and creating weekly reports for senior and external stakeholders.