Elizabeth Bowles

Partnering with global brands and pioneering start-ups, I successfully enhance their presence and capture attention across diverse channels. Securing media coverage in prestigious outlets, including Vogue, Glamour, Elle, Sheerluxe, Marie Claire, The Times, and The Mirror, to name a few, as well as promotion with high-profile influencers such as Lydia Elise Millen.

• Managing all media communication in the UK and Ireland. Consistently identifying opportunities and positioning Lush as a driver for innovation, communication and ethics

• Building Lush North America PR team - providing mentorship and identifying where skill set development is needed and where new hires are necessary

• Spearheading the execution of events, campaigns and product launches

• Leading and developing PR Strategies

• Achieving a consistent and high standard of regional and national media coverage

• Managing and securing relationships with high-profile media as well as continuously seeking relationships with new industry thought leaders

• Leading and inspiring the UK&I PR team in the development of PR stories, pitches, and media activations

• Closely working with leadership, co-founders and brand directors to ensure the PR team's alignment with the brand's direction

• Managing and mentoring junior team members

• Overseeing and managing the UK PR budget

• Assisting with crisis management both in the UK and global markets

• Writing and approving media releases and other press materials

• Building the profiles of key spokespeople, finding the right opportunities to establish them as leaders in their field, and also boost the profile of the brand

• Building and maintaining strong internal relationships with all departments

On completion of my freelance contracts I was offered a role at Konica Minolta in Essex. A corporate PR and marketing role, I gained insight and experience within the B2B PR industry.