Elena Pirondini, Brand Strategist & Designer

Top skills

Additional skills (4)

Helping purpose-driven founders build aligned, magnetic brands.

I support small and medium businesses, solopreneurs, and conscious brands in building strong, authentic identities that speak directly to their audience. Whether you’re just starting out or evolving your brand, I guide you from strategy to design—with creativity, clarity, and heart.

🌀 My approach is holistic and collaborative. Together, we bring your vision to life—from defining your unique brand identity and strategy to designing your website and growing your online presence in a way that feels aligned and sustainable.

💻 What I offer:

— Brand identity & strategy development (at any stage of business)

— Web design (Squarespace, Wix, + Shopify & Wordpress with my developer)

— Social media management & content creation (Instagram, LinkedIn, YouTube, Pinterest)

— Creative direction & storytelling tailored to your audience

— A grounded, hands-on process rooted in transparency, regular communication & shared vision

🌿 I specialize in working with:

— Female founders & women-focused brands

— Holistic practitioners, coaches, therapists, bodyworkers

— Social-impact, sustainability & eco-conscious businesses

If you’re looking for someone who gets your mission, values collaboration, and blends strategy with soul—I’d love to support your journey.

Let’s build a brand that reflects who you are and where you're going.

Rising Rooted
Brand Strategist & Designer, Founder
January 2024 - Today (1 year and 4 months)
Hamburg, Germany
The Rising Rooted Community is an online membership for female entrepreneurs and leaders in the wellness and healing space. We suppor you in building a successful business and life through holistic brand and business strategy, mindful entrepreneurship and authentic online presence. Our mission is to empower women entrepreneurs in wellness and coaching to build thriving businesses that align with their values and well-being. We integrate practical strategies with cyclical living, mindful leadership, and intuitive guidance to foster sustainable growth. Through education, community support, and holistic tools, we inspire a balanced approach to success that nurtures both personal fulfillment and professional impact.
no.ja studio
Brand Strategist & Designer, Co-Founder
May 2022 - January 2024 (1 year and 8 months)
Lisbon, Portugal
no.ja is a creative studio for social change. Through social impact branding and engaging storytelling we empower you—changemakers, social entrepreneurs and purpose-driven organisations—to become the heroes of tomorrow.
SRH Berlin School of Design and Communication
Lecturer
June 2023 - July 2023 (1 month)
Berlin, Germany
Co-lecturer for the M.A. Social Design and Sustainable Innovation, Module Design Practices VI: Data Visualisation on the topic of AI & Social Design. Responsible for guiding the ideation, prototyping and testing phases of the social campaign during the Design Sprint based on Design Thinking Principles.

MA Social Design and Sustainable Innovation
SRH Berlin School of Design and Communication
2022
MA Social Design and Sustainable Innovation
BA Communication Science
Università degli Studi di Modena e Reggio Emilia
2018