Skill set
Industry fields of expertise
Edwige in a few words
With over a decade of expertise in strategy consulting, corporate finance, and investment, I help businesses make data-driven decisions and drive growth through strategic insights, financial analysis, and operational optimization. I’ve worked with high-profile clients across various sectors, including payments, technology, healthcare, FMCG, and real estate. My background includes leading market penetration strategies, advising on mergers & acquisitions (M&A), and providing in-depth financial analysis to help companies achieve their investment goals.
Experience
- FreelanceStrategic Consultant & Market ResearcherSeptember 2012 - Today (12 years and 5 months)London, United KingdomConducted strategic and market research initiatives for major clients in payments, technology, healthcare, and FMCG sectors. Provided actionable insights that informed key business decisions and growth strategies:• Conducted competitor benchmarking and software user experience analysis, aiding a Private Equity firm in shortlisting two target investments• Developed a market entry strategy for a $200M US-basedcompany, leading to a successful expansion into 3 European markets and a 20% increase in regional revenue• Directed competitive intelligence initiatives that identified market gaps, enabling a leading card payments company to refine their cards offering and enhance competitiveness in France• Conducted research on low-adoption technology devices, leading to an optimized sales and marketing strategy that helped boost customer engagement
- M&G InvestmentsProject ManagerJanuary 2022 - December 2022 (11 months)London, United KingdomAssisted in overseeing a £25M portfolio of commercial real estate portfolio optimization projects. Provided detailed project management insights and recommendations to senior leadership:• Monitored and documented 12 ongoing projects status, implementation plans, milestones, budget, risk mitigation, giving weekly actionable insights on projects delivery to the steering committee• Compiled data visualization dashboards that identified inefficiencies and led to a 30% reduction in overbookings• Coordinated with web development and finance teams to identify workplace app internationalisation opportunities, securing £1.6M additional funding
- KPMGFinancial Services ConsultantSeptember 2006 - January 2011 (4 years and 4 months)Paris, FranceProvided strategic consulting and financial services expertise for high-profile financial institutions. Led major M&A, acquisition due diligence, audits, and post-merger integration efforts:• Advised executive leadership in streamlining business operations and focusing on high-growth business segments, resulting in €2.1Bn sale of 7 regional banks• $10.2 bn Euronext-Nyse merger: fairness opinion to shareholders and Board of Directors. Conducted analysis of the legal and financial terms and conditions of Deutsche Börse and Nyse Group bids• €229 m acquisition of Erisa (life, property and casualty insurer) by HSBC: performed pro-forma merger analysis and valuation, financial due diligence• Post-merger integration of Finaref and Sofinco (undisclosed amount), consumer finance subsidiaries (PBT: €3,2 bn) of French bank Credit Agricole
Recommendations
Education
- Master Strategy and Management of International BusinessESSEC Business School2005
- BA in Management – Specialised in Finance and EconomicsUniversity of Edinburgh (UK) / University of Paris – Dauphine (France)2001