Daniel Konig, Email Marketing, CRM, Graphic Design, Photography

Check out Daniel's expertise

I am a leader and team player, jack of all trades, a technical allrounder and problem solver who can find solutions outside of the box. I liase cross-functional, set KPI‘s and report on data. I am in tune with the latest developments across the online landscape and understand the importance and effectiveness of personalised and automated targeting. I worked for global e-commerce platforms, advertising agencies and creative agencies in London, Paris, and Berlin. I am looking forward to work with you.

17 Seconds LTD

Director

February 2022 - Today (3 years and 1 month)

Paris, France

• Several years of professional experience with ESPs and CRM- tools as well as Content Management Systems and Campaign Management Solutions

• HTML, CSS, Built-in Function, RPL, Jinja

• Conceptual thinking, a structured approach to work and a can-do mentality

• Manage and oversee the creative process and workflow for the creative team. This includes e-comm, photography, content production, copywriting, social media and graphic design

• Project management of online campaigns and brand activities

• Develop and refine workflow processes and roadmaps

• Develop best practice processes and guidelines to drive consistency and maintain the brand tone of voice across multiple channels

Plan.Net Group

Technical CRM Manager

February 2022 - December 2022 (10 months)

1809 E 11th St, Tulsa, OK 74104, USA

• Technical development of innovative customer solutions in the field of marketing automation and e-CRM

• Implementation of email marketing campaigns, digital CRM campaigns and other customer loyalty measures

• Development of websites and online campaigns, as well as templates for newsletters, landing pages, forms etc.

• Support project setup and management with e.g. effort estimations, resource planning, task management

• HTML, Jinja2, Python and/or SQL, Responsys Built-in Functions,

• Responsys, Bloomreach and other ESP's

• Clients include such as Eurowings and Fashion ID.

Farfetch

Marketing Production Manager

February 2021 - February 2022 (1 year)

London, UK

• Leading a team (6) of operational staff (performance reviews, assigning tasks and weekly 1:1).

• Set OKR's and KPI's for the team and review on regular basis.

• Providing direction, expertise and mentorship to internal team, content developers and external partnerships.

• Manages cross-functional stakeholder relationships to ensure the goals are clear and the vision is aligned with business objectives.

• Collaborating cross-functional with global marketing and local teams.

• Managing global CRM channel production in 14 languages (email, push, in app messages, sms).

• ESP tooling experience in Salesforce, Oracle Responsys, Mailchimp, Campaign Monitor.

• Taking requirements, proposing solutions and re-prioritise workload in an agile way.

• Ensure that brand identity & tone of voice are consistent throughout all communication.

• Implement new processes for automatisation, identifying changes in workflows to drive efficiencies.

• Set processes timely, cost effective and high-quality driven.

• Creating reports based on team efficiencies, delays or technical issues.

• Use data driven insights to optimise emails and improve the customer experience.

• Supporting Farfetch Loyalty program (ACCESS).

• Supporting Farfetch B2B marketing solutions (Media Solutions).

• Supporting Farfetch Private Client & Fashion Concierge VIP services.

• Providing direct support in specific cases that require more extensive expertise.

• Troubleshooting and resolving errors across HTML, CSS, RPL, data flows.

Check out Daniel's experience

Bachelor's Degree, Digital & Print Media Design

Köln International School of Design

2016

Bachelor's Degree, Digital & Print Media Design