Skill set (8)
Christie-Ann in a few words
Marketing professional with experience in brand strategy, social media management, influencer marketing, copywriting, digital marketing, content creation, ad strategy, and project management.
Proven history in the implementation, delivery, and execution of on and offline marketing activations. analysis of consumer insights and competitor analysis.
Experience
- HRO Online BrandsAssociate Brand ManagerHEALTH & WELLNESSOctober 2020 - Today (4 years and 7 months)
- intu Braehead and Soar at intu Braehead (Braehead Shopping Centre)Digital Marketing CoordinatorRETAIL (LARGE RETAILERS)September 2018 - September 2020 (2 years)Managed intu Braehead, Soar and Arena's digital marketing strategy. Management of social media, email, CMS, content, online advertising, brand and influencer marketing. Also led on events, oversaw campaign print requirements, and developed weekly reporting directly relevant to key KPIs
- intu Braehead and Soar at intu Braehead (Braehead Shopping Centre)Marketing CoordinatorMay 2017 - September 2019 (2 years and 4 months)Summary: Worked alongside the marketing team both locally and centrally to deliver a successfully compelling marketing strategy that met objectives including footfall, dwell time and brand awareness. Led on and delivered 'events with a difference' including a REVO Purple Apple awarded event, whilst supporting and implementing a full marketing campaign though PR, Print, and digital.________________________________________________________________
Recommendations
Education
- AQA BaccalaureateUniversity of Technology Sydney2012Baccalaureate