Astha R Satija

Designed and managed social media content for two brands: Goliath, Up shoe wear. Occasionally designed content for Cruyff. Increase in engagement, followers, and presence on other social media platforms such as: PINTEREST, TIKTOK, LINKEDIN. along with numerical analysis per month. Worked closely with brand marketers to implement strategies, organize events, influencer marketing and drive in revenue for heritage brands like Goliath Reduced customer support request by 5% on social media whenever they had product related issues. Organized several photo shoots with themes and coming up trends to drive in the consumers. Analyzed user experience by implementing A/B testing Responsible for Creating monthly mailers with Mailchimp and Influencer marketing.

Developed content strategies for 7 clients, along with monthly analysis of the growth of engagement, reach and followers. Actively monitored ongoing social media trends along with continuous target audience analysis Created various creative content like videos for Instagram, which increased engagement by 7% (because reels is the new secret to growth) Responsible for KPIs

Created content for Facebook, Instagram, Pinterest for brand awareness and driving in new consumers. Responsible for creating monthly newsletters to retain customers. Conducted in depth research to best understand the ongoing buying trends. Responsible for continuous target market analysis and influencer marketing. Communicated with audience on social platforms to bring the followers from 5k to 6k.