Anu P.

Experienced Marketing and Communications professional with over eight years of experience in shaping communications plans for high growth start-ups and International brands, both in-house and agency side. Anna is a natural storyteller and able to distill complex information to deliver a company’s message with clear and concise impact. She has successfully led global product launches, working closely with founders and C-Suite to implement inspirational campaigns. Her roles have spanned both B2B/B2C campaigns across a range of industries including Financial Services, Tech, Lifestyle, Property, International development, Healthcare and Non-profit/ NGO’s.

Selected Engagement Experience Includes

o Marketing and Communications for European launch for leading US Venture Capital

§ Executed a content marketing strategy to develop brand awareness and authority amongst SaaS and Cybersecurity Founders. Produced content for articles, podcasts, interviews, and news of portfolio companies to showcase industry expertise.

§ Resulted in European investment across two new funds worth $4.6billion

o Marketing and Growth strategy for leading US Beauty brand

Responsible for development and execution of integrated marketing communications plan and related budgets; created an experiential leading industry event using both B2B and B2C marketing levers; led creative design and copy-writing for digital and print assets, as well as internal and external communications, including website, social media, thought leadership, PR, trade and community engagement.