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Alexander Blake

CRM Consultant
  • Suggested rate
    €450 / day
  • Experience8-15 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Alexander's quote.
Location and workplace preferences
Location
London, United Kingdom
Remote only
Primarily works remotely
Verifications

Freelancer code of conduct signed

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Languages
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Skill set (8)
Alexander in a few words
My experience includes developing HTML email campaigns for a variety of clients and industries.

My professional experience includes over 10 years as an HTML Email developer working with Adobe CS, Salesforce, Dot Digital, IBM Watson and more. I have worked with clients on various ESPs ranging from small businesses to high-profile brands like Qatar Airlines, McDonald's and Disney.

I am an expert with Adobe CS - Photoshop in particular. I started my career as a graphic designer which is useful as I am able to create and assets and content too.
Experience
  • Emakina
    Customer Relationship Management Consultant
    September 2021 - Today (3 years and 7 months)
    London, UK
    I work with a team of Adobe Campaign specialists, building/developing workflows and HTML emails on their Qatar Airlines account. My main responsibilities are to:
    - Update and optimise current HTML templates to best practice standards
    - Quality Assure, bug fix and render check email templates with Email on Acid
    - Develop and optimize and configure content blocks and fragments for seamless use across the brand templates
    - Content and asset management using Adobe Experience Cloud
  • eCollective Digital
    eCollective Digital
    March 2021 - Today (4 years and 1 month)
    London, UK
    I was the main contact for CRM and Salesforce Marketing Cloud. My main account was Abbott PaediaSure. My main responsibilities included:
    - Supporting staff on CRM and Salesforce issues and queries
    - Managing and maintaining several customer journeys
    - Maintenaning and supporting cloud pages and landing pages
    - Developing and testing email templates
    - Email testing and quality assurance
  • The Bicester Collection
    Customer Relationship Management Consultant
    July 2021 - March 2022 (8 months)
    Bicester, UK
    I worked on the CRM Management support team, building and updating HTML. We used Responsys to deploy dynamic emails, many of which were multilingual. Reporting was also one of my responsibilities. I would pull results for programs and campaigns and provide stats on request. I supported CRM Executives on a daily with HTML code and Responsys system issues. I troubleshot code and would QA programs, campaigns and HTML code. It was my responsibility to make sure their needs are met so that can fulfil their campaigns accurately and on time.
Recommendations
Education
  • HND Digital Media Production, Digital Communication and Media/ Multimedia
    University of the Arts London
    2003
    HND Digital Media Production, Digital Communication and Media/ Multimedia
  • GNVQ Avanced Certificate, Information Technology
    Harrow College
    2001
    GNVQ Avanced Certificate, Information Technology