Alessandra Colangelo, Content Creator & Community Manager, Web3 & Web2

Location: London, United Kingdom

Remote only: Primarily works remotely

Freelancer code of conduct signed

Read the Malt code of conduct

Verified email

Check out languages spoken by Alessandra

Agatha Frydrych

Backend Java Software Engineer

Baptiste Duhen

Fullstack developer

Amed Hamou

Senior Lead Developer

Audrey Champion

Web developer

Signup to reveal

Top skills

Additional skills (9)

Hi, I'm Alen Clo, a creative storyteller who loves using art, writing, and ideas to help brands and communities connect, grow, and succeed. With experience in Web3, new technologies, arts, fashion and education, I bring fresh, creative solutions to tell stories that resonate across different fields.

I focus on building real connections through creativity, whether it’s supporting new artists, creating engaging content, or growing communities. I also mentor creatives through my membership platform, helping them discover their strengths and reach their goals.

As a writer, I share ideas about art, creativity, and culture, creating stories that build emotional connections. I also offer live sketching at events, turning moments into unique visual experiences that spark meaningful conversations.

I have also developed expertise in new technologies like blockchain and AI, exploring how they can enhance storytelling and community building. I’m excited to collaborate with brands and organizations to tell impactful stories, strengthen relationships, and grow vibrant communities.

@AlenClo
Founder & Community Manager
EDUCATION & E-LEARNING
May 2018 - Today (7 years and 1 month)
London, United Kingdom
Started and ran an online educational membership platform that supports creative talent, combining traditional art with new technology.

Email Marketing & Campaigns: Built and managed an email list of 1000+ members via Mailchimp.

Content Creation & Social Media: Developed written and visual content for Instagram and Twitter to support community events.

Client & Community Engagement: Hosted weekly creative Zoom sessions, managing feedback and ensuring a consistent, positive experience.

Organised live discussions and creative retreats, fostering a supportive environment for international artists and collectors.

NFT Collection Launch: Launched a 1/1 NFT collection successfully exhibiting at major art events in Dubai and Rome, attracting over 1,500 visitors. Coordinated with artists and institutions for exhibitions, contributing to the Web3 art community.
Tonic.xyz
Content writer & Community Engagement Lead
ARTS & CRAFTS
April 2023 - April 2024 (1 year)
London, United Kingdom
Wrote long-form articles for Tonic Journal and crafted social media copy and visuals for Twitter and Instagram, to tell the story of each artist and artwork released.

Contributed strategies & ideas for blog posts and social media content that helped educate collectors and drive the sell-out of curated art collections.
Curated and built front end website pages using CMS Provided copywriting assistance as required

Handled several content projects at once using Notion, making sure everything was delivered on time and met the project goals.

Worked closely with artists whose artwork we were selling and with our editor to ensure content aligned with the creative vision and project goals.

Engaged with the community of collectors on Discord by sharing informed, educational content related to each collection and artist, which further increased online community engagement.

Co-produced an art collection launch event in London, hiring and managing a team of 5 to handle logistics, including assisting guests with setting up crypto wallets and facilitating smooth purchases.

Used my network in London's Web3 and art communities to increase visibility for the project.
@EminentFineArt
Content creator & community builder
ARTS & CRAFTS
August 2022 - February 2023 (6 months)
London, United Kingdom
Engaged daily with artists & collectors, organising Twitter Spaces and interviews to support the promotion of Eminent curated artwork collection on the Foundation online Marketplace.

Created social media content that aligned with the collective’s visual identity.

Developed and executed communication strategies, which led to increased participation in Twitter Spaces, enhancing the collective's visibility.

Monitored Web3 and art industry trends, proactively generating weekly content ideas for newsletters, artist interviews, and social media posts.

Diploma in Traditional Drawing & Painting
London Fine Art Studios
2013
First Degree in Political Sciences
La Sapienza Rome University (Italy)
2010
Social Media Marketing, Gen AI , Video Editing & Print Design
Linkedin Learning (online) Udemy (online)
I am constantly learning and evolving. Since 2021, I have immersed myself in new technologies like blockchain and AI, continually exploring ways to combine them with my passion for storytelling, writing, and community building.